Founded in 2003 in the Philippines, Terry S.A. is a leading fashion distribution and retail company with a strong commitment to brand management. We have developed a solid nationwide presence and a well established network of over 200 retail channels across the Philippines, and a robust e-commerce business that includes our own brand websites, and the leading online marketplaces. We are comprised of nearly 1,000 dedicated personnel with a high level of expertise in omnichannel marketing, sales, creatives, operations, merchandising, business development and customer care. This is supported by efficient management information systems and logistics.
Anne Arcenas-Gonzalez heads marketing and communications, creatives, customer relations and product development departments of Terry S.A. Based in Manila, she is a highly capable marketer and has a passion for brand building. Along with leading marketing for imported brands of the company, she oversees the conceptualization and creation of new brands and products. Prior to entrepreneurship, Anne worked in sales and marketing for a local television network. She holds a degree in European Studies from Ateneo de Manila University.
Based in Manila, Jon Syjuco drives the finance, sales, operations and support divisions of the company. In his early years as an entrepreneur he developed and managed his own high-end retail company that pioneered premium fitness and athleisure apparel in the Philippines. Inspired by his immense passion for food, Jon co-founded The Moment Group, a leading restaurant company in Manila. He was also involved in strategy consulting with KPMG. He holds a degree in Interdisciplinary Studies from Ateneo de Manila University.
Freddy Gonzalez co-founded Terry S.A. with his wife, Anne. With his zeal for sports including surfing and skateboarding, he previously established and operated Aloha Boardsports and Freesurf Inc. to distribute and retail widely known surf and skate brands. He is currently focused on his medical technology startup, Medifi, a platform for online global medical consultations. He was a professional athlete before becoming a full-fledged entrepreneur. Freddy was educated in the University of Portland, majoring in Business Administration and Sociology.
This campaign trains the spotlight on women who are figures of hard work, dedication, and success, which include: Mary Grace Dimacali (Mary Grace), Anne Gonzalez (Havaianas), Abba Napa (The Moment Group), Sonja Ocampo (Cupcakes by Sonja), Pam Solilapsi-Guerrero (Boozy), Lorina Tan (Tiny Buds), Anna Liza Vergara (Sheraton), and Hannah Yulo (MerryMart).
Since the early 2000s, the name Havaianas has been synonymous with flipflops and for many, the Brazilian brand has become both the go-to and the standard when it comes to shopping for a pair of rubber slippers.
Terry SA — the importer and distributor of Havaianas and Dupé flip-flops, Aura Athletica sportswear, and clothing and accessories shop Common Thread — emerged from the global health crisis with a steady income stream, propped up by surging online sales and from renewed demand for their products.